As part of the alcoholic beverage industry, responsibility is of a particular importance given the sensitive products we deal with. Our products are for most people associated with pleasure, enjoyment and socialising, but can have quite the opposite effect when not handled responsibly. Thus all our marketing activities are conducted with care for the consumer.
As a company we also have a responsibility for how we act in relation to the world around us and the society we live in. We strive to always act in a way that shows that we deserve the confidence and appreciation of our stakeholders, no matter who or where they are.
For more information, please see:
An exclusive community of Tequila-enthusiastic and passionate bartenders, that has so far inducted over 300 members from key international cities, including London, Johannesburg, Cape Town, Istanbul, Kiev, Moscow and St Petersburg.
Tahona Society offers insights into the origins of Tequila and its industrialisation along with the history of the artisanal Tahona process, whilst encouraging the sharing of professional bartending knowledge and skill. Tahona Society also aims to bring a piece of Mexico to everywhere that it visits.
For more information visit
Join the Tahona Society on Facebook
For press enquiries please contact:
Loren Fernandez at Olmeca
Pernod Ricard Mexico, S.A. de
C.V. Paseo de los Tamarindos 100
3rd and 4th Floor, Bosques de l
as Lomas, Cuajimalpa,
Mexico City 05120